Wednesday, February 26, 2014

Coca-Cola Tiles

This is another part of the same wall that I showed yesterday.  The old advertisement for Coca Cola is missing a few tiles.

This gives me an opportunity to share another oddity about Costa Rica not using street addresses, but instead people giving directions based on the direction and distance to a landmark that others will know.

So many people gave directions from the location of the Coca-Cola bottling   plant in San Jose that maps of the city
even print the location "Coca-Cola." To make this practice even more odd, the Coca-Cola bottling plant relocated years ago, but everyone still refers to that part of the city, a busy bus transit area, as "Coca-Cola."

This week we are showing photos from our recent trip to the Galapagos Islands on our Viva la Voyage travel photo site.


6 comments:

Sharon Anck said...

So I wonder if places near the new Coca-Cola location use the address "one block from the new Coca-Cola plant".

Kate said...

Those directional signals may seem odd to us, but it obviously works for them. Often the same thing occurs in Mexico, too.

PerthDailyPhoto said...

Must show my son this one Dave, he works with Coca-Cola in Sydney :)

Judy said...

That does sound different but if it works, why change it! When people give me directions I always ask "what is it near".

glenda said...

Hopefully they don't take the building down.

Jack said...

This wall has loads of character, doesn't it? In your neighborhood, are directions given in terms of Dave and Julie?

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